3BL Media’s 3bl.me URL Shortener Converts 7,000 URLs in Initial Month of Operation Generating Charitable Donations

(3BLMedia/theCSRfeed) Northampton, MA - February 12, 2010 – 3BL Media, the experts in corporate social responsibility (CSR), sustainability and cause marketing communications, today announced that the company’s cause-based URL shortener, 3bl.me, converted over 7,000 URLs during its initial month of operation. As announced upon the launch of the service, 3BL Media is making a donation to worthwhile organizations for each URL shortened via 3bl.me, initially going to Volunteermatch, Sweatfree Communities, and World Wildlife Fund UK. 

Looking ahead, 3BL Media will continue to make charitable donations for each URL shortened via 3bl.me.    3BL Media is currently seeking additional nominees for the next round of recipients of this charitable endeavor in addition to the suggestions already made. Charities and causes will be identified via “crowd-sourcing” for nominations by users visiting @3blmedia on Twitter, or emailing twitizen@3blmedia.com.   “We are thrilled with the pace at which 3bl.me is being adopted by the CSR community to shorten urls,” said Terence Washington, Online Communications Architect, 3BL Media. “All of us at 3BL Media are glad to be able to make this small difference through our cause-based url shortener and look forward to watching its usage grow."   Features of 3BL Media’s 3bl.me URL shortener include an easy-to-use bookmarklet that can be dragged to a browser toolbar for instant access, and complete analytics to be coming soon.   The 3bl.me URL shortener can be found at http://3bl.me.    About 3BL Media 3BL Media is the leading CSR (Corporate Social Responsibility), Sustainability, and Cause Marketing Communications company. The company’s experienced team of professionals helps organizations -- from nonprofits to multinational corporations -- have a positive influence on society and the environment through information sharing that leverages the most cutting-edge technology and social media. 3BL Media defines, builds and refines the tools and methods necessary to help organizations communicate their commitment to the Triple Bottom Line in the way stakeholders want and need to know. For additional information, please visit:   http://3blmedia.com http://twitter.com/3BLMedia http://facebook.3blmedia.com http://linkedin.3blmedia.com   #          #          #   Press Contact:
Steven Wright-Mark Schwartz Public Relations steven@schwartzpr.com 212-677-8700 ext. 29 http://twitter.com/SchwartzPRnyc   3BL Media Contact:
Terence Washington Online Communications Architect terence@3blmedia.com 866-508-0993 ext. 195