Pivot Television Network And Shazam Team Up For Earth Month
Making It Easier Than Ever To Get Informed And Take Action On Issues Effecting The Planet
Collaboration Lets Viewers Watch Earth Month Programming on Pivot and Take Action Directly Through Shazam
Los Angeles, CA, April 10, 2014 /3BL Media/ - In celebration of Earth Month, Pivot, Participant Media’s TV network targeting Millennials, and Shazam, the world’s leading media engagement company, have teamed up to make it easier than ever to get informed and involved in addressing issues effecting our world.
During the month of April, Pivot is rolling out programming that highlights important issues around water, energy, sustainable food, climate change and natural disasters that impact the planet. Shazam’s app recognizes the specially tagged Earth Month programs, allowing Pivot viewers who want to go deeper into the issue to easily access related video content and get involved by supporting social actions directly.
“Pivot’s audience is passionate about issues effecting the planet. Our collaboration with Shazam creates an immediate opportunity for viewers to become even more engaged with the programming to make their voices heard,” Jennie Morris, SVP Acquisitions and Operations for Pivot.
“We are thrilled to play a part in Earth Month programs with Pivot,” said Jonathan Verk, EVP Strategic Partnerships and Head of Television for Shazam. “Integrating Shazam into Pivot’s programming makes it easy – just the press of a button – for people to learn more about the issues threatening our planet and find ways that they can make a difference.”
Pivot’s Earth Month programming includes award-winning documentary films like Food Inc., Last Call at the Oasis, Uranium Drive-In, and Plastic Paradise, as well as, popular series like Angry Planet. For each program, Pivot offers a variety of content and social action opportunities for viewers.
Pivot (Pivot.tv), which launched nationally August 1 is a television network from Participant Media serving passionate Millennials (18-34) with a diverse slate of talent and a mix of original series, acquired programming, films and documentaries. Pivot focuses on entertainment that sparks conversation, inspires change and illuminates issues through engaging content and, through its website TakePart.com, connects audiences to a wealth of content and customizable actions. Pivot is available via traditional Pay TV subscription and integrating a live and on demand streaming option via its interactive, downloadable Pivot App. Follow Pivot on Twitter at @pivot_tv and on Facebook at facebook.com/pivottelevision.
Shazam is the world’s leading media engagement company connecting people to the media around them through their mobile device. When a user shazams a song or TV show, they are able to identify, explore, purchase and share that content. One of the world’s top ten apps, Shazam reaches more than 420 million users in 200 countries, exceeds 80 million monthly active users, and is growing by another 13 million new users each month. Shazam makes it easy for people to share their discoveries on Facebook, Twitter, Whatsapp, Pinterest and Google+. And to purchase through iTunes, Amazon and Google Play. For people who don’t yet have the Shazam application on their smartphone, it is available for FREE on every major platform and can be found on iTunes App Store, Google play, Amazon App Store, and other app stores.