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 [Responsible Business & Employee Engagement](/CSR-News/responsible-business-employee-engagement)

 # Webinar - Innovating for Shared Value 

 


 

 Jan 13, 2014 4:30 PM ET

  Campaign:  [Creating Shared Value](/news/campaign/creating-shared-value)  

**[Innovating for Shared Value](https://video.webcasts.com/events/pmny001/viewer/index.jsp?eventid=47218)**

Wednesday, January 15, 2014, 11:00 am EST

Enable social innovation at your organization. Join this [webinar ](https://video.webcasts.com/events/pmny001/viewer/index.jsp?eventid=47218)to learn how to create value for your company through social innovation.

The authors of "[Innovating for Shared Value](http://hbr.org/2013/09/innovating-for-shared-value/ar/1)" (*Harvard Business Review*; 2013), studied more than 30 companies and discovered that firms consistently rely on the same five mutually reinforcing ingredients:

1\) Purpose 2) Defined need 3) Measurement 4) Co-creation 5) Innovation structure

Our panelists will discuss how visionary companies apply these ingredients to overcome hurdles to solve social problems.

**Panelists Include:**

Mark Thain, VP, Social Innovation, Barclays

Riikka Timonen, Director, Corporate Responsibility, Kemira

Marc Pfitzer, Managing Director, FSG

Valerie Bockstette, Managing Director, FSG

**What You'll Learn**

- How the five ingredients work together to create the optimal innovation structure *(Marc Pfitzer and Valerie Bockstette)*
- How to create an enabling environment for shared value, what support should be put in place beyond money, and how to leverage foundation or CSR-money to successfully embed innovation back into the mainstream business *(Mark Thain)*
- The criteria needed to launch Kemira’s innovative water-treatment initiative: a clear social purpose, deep understanding of the targeted social problems, mastery of the competencies to solve them, and a strong business case that meets or comes close to achieving the firm’s normal ROI targets *(Riikka Timonen)*

Hosted by the Shared Value Initiative and FSG. [Please share the invite and join us on January 15.](http://e2.ma/click/6auph/up9d2m/e9hd9c "Webinar")

**Details:**

Price: $49.99 USD

$29.99 for members of the Shared Value Initiative Community

**[Join the Shared Value Initiative Community](http://e2.ma/click/6auph/up9d2m/aujd9c "Join") (free)** for the member discount; view code upon login

Contact: [info@sharedvalue.org](mailto:info@sharedvalue.org?subject=Innovation%20webinar%20inquiry "Webinar")

[Register now for Innovating for Shared Value](https://video.webcasts.com/events/pmny001/viewer/index.jsp?eventid=47218)



 

 

 

 

 

 

 

 [![FSG Reimagining Social Change](/sites/default/files/Clients/linkedin_logo_2.jpg)](/profiles/fsg)

 



 

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