- link Copy URL
- [     Share on X ](https://twitter.com/intent/tweet?text=VIDEO | Hallmark Is Making Progress Toward 2020 Goals https://www.3blmedia.com/markdownify/node/206326?absolute=1&via=3blnews "Share on X")
- [  Share on linkedin ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.3blmedia.com/markdownify/node/206326?absolute=1 "Share on Linkedin")
- [  Share on facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.3blmedia.com/markdownify/node/206326?absolute=1 "Share on Facebook")
- [ email Share via email ](mailto:?subject=VIDEO | Hallmark Is Making Progress Toward 2020 Goals&body=ESG News from Hallmark Corporation https://www.3blmedia.com/markdownify/node/206326?absolute=1 "Share via email")
 
 

 [Environment](/categories/environment)

 # VIDEO | Hallmark Is Making Progress Toward 2020 Goals

 


 

 Jul 31, 2018 9:25 AM ET

  Campaign:  [Hallmark | Caring In Action](/news/campaign/hallmark-caring-action)  ![](https://3blcdn.com/styles/carousel_2x/s3/2026-08/Screen_Shot_2018-07-27_at_1.33.12_PM_1786855012.png)

 

[Hallmark 2017 Caring in Action Report](http://bit.ly/2017HallmarkSRR3BL)

In working toward Hallmark’s ambitious 2020 Environmental Goals, the company regularly [incorporates positive strides for the environment](https://youtu.be/H-a0OkAqMTo) with the needs of the business. In years like 2017, it can be a balancing act between what is required to grow the business and what is needed to maintain forward progress on environmental goals.

Ramping up greeting card or gift wrap production to meet the needs of new customers or new distribution can mean increases in energy consumption and waste. However, with smart and flexible environmental initiatives in place, Hallmark continued its progress on its 2020 goals.

In 2017, the company cut waste and special handling materials by 67 percent (including 38.5 million pounds of waste diverted from landfills), reduced greenhouse gas emissions (energy use) by 45 percent and lowered water use by 15 percent. Paper acquired from identified sustainable sources held steady at 99 percent

“I’m most proud of the collaboration among key players across all divisions, at all levels of the company,” said Steve DiGiacinto, vice president, risk management. “All employees play a role in these changes and we are making progress toward our environmental goals.”

[**Click here to read the full Hallmark 2017 Caring in Action Report**](http://bit.ly/2017HallmarkSRR3BL)[**.**](http://bit.ly/2017HallmarkSRR3BL)



 

### Additional Media

#### Videos

 [  ![](/sites/default/files/styles/carousel_thumbnail_x2/public/videos/thumbnails/393691/thumbnail-393691_0001.png?h=7a6e80fd)  ](/sites/default/files/videos/videoplayback_47.mp4) 

 

 

 

 

 

 

 

 

 [![](/sites/default/files/Clients/Hallmark_RGBColor.jpg)](/profiles/hallmark-corporation)

 

 

### More from Hallmark Corporation

###### [Hallmark Manufactures and Donates 10,000 Face Shields to State of Missouri](/news/hallmark-manufactures-and-donates-10000-face-shields-state-missouri)

 Oct 2, 2020 12:15 PM ET

  



###### [Crayola Celebrates Continued Commitment to the Environment](/news/crayola-celebrates-continued-commitment-environment)

 Sep 21, 2020 3:35 PM ET

  



###### [Hall Family Foundation Names Mayra Aguirre as Its New President](/news/hall-family-foundation-names-mayra-aguirre-its-new-president)

 Aug 12, 2020 2:40 PM ET

  



###### [Brand Builder and Media Veteran Wonya Lucas Named President and Chief Executive Officer, Crown Media Family Networks](/news/brand-builder-and-media-veteran-wonya-lucas-named-president-and-chief-executive-officer-crown)

 Jul 28, 2020 9:00 AM ET

  



###### [Crayola Launches 'Colors of the World' Skin Tone-Inspired Crayon Colors](/news/crayola-launches-colors-world-skin-tone-inspired-crayon-colors)

 Jun 1, 2020 9:20 AM ET

  



###### [Hallmark Uses Social Listening to Evolve](/news/hallmark-uses-social-listening-evolve)

 May 28, 2020 2:30 PM ET

  



###### [How Hallmark Empowers Workers of Overseas Suppliers](/news/how-hallmark-empowers-workers-overseas-suppliers)

 Oct 30, 2019 10:45 AM ET

  



###### [Leading with Perspective at Crayola](/news/leading-perspective-crayola)

 Oct 28, 2019 10:20 AM ET