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 [Innovation & Technology](/CSR-News/innovation-technology-0)

 # Utilities Dive into Home Energy Services and Products

 

##### by RP Siegel 

 

 

 Aug 26, 2014 5:00 PM ET

  Campaign:  [CSR Blogs](/news/campaign/csr-blogs)  ![](https://3blaws.s3.amazonaws.com/styles/carousel_2x/s3/images/Goal_zero_solar.jpg) 

[Justmeans](http://www.justmeans.com/blogs/some-utilities-diving-into-home-energy-services-and-products)

We’ve written in the past about the [challenges facing the utility industry](http://www.justmeans.com/blogs/will-electric-utilities-become-the-next-dinosaurs), with Barclay’s downgrading the entire industry as a poor investment prospect. The phenomenon of grid defection, customers cutting their ties with the utility in favor of a solar array with batteries, or a grid-tied system enabled through net metering is [taking its toll on profitability](http://www.energyviewpoints.com/2013/04/does-the-sun-threaten-our-utility-industry/). Traditional electric utility business models have rather suddenly become an endangered species. Not that the companies will necessarily disappear. Some might, of course, but those that remain will look very different than they do today.

Take a look at [NRG](http://www.nrg.com/), one of the nation’s largest power companies, operating in the Midwest, that has traditionally burned coal for about a third of its power. CEO David Crane, who has a degree in Public Policy from Princeton and a law degree from Harvard, has apparently seen the writing on the wall. The company has taken dramatic steps over the past year including natural gas conversions and plant closings to reduce its dependence on coal. One plant is even being converted to run on low-sulphur diesel. When combined, these changes will result in [a 25% reduction of coal purchases](http://www.slate.com/articles/business/moneybox/2014/08/war_on_coal_in_the_american_midwest_nrg_is_ramping_down_its_reliance_on.html).

**[To continue reading, click here](http://www.justmeans.com/blogs/some-utilities-diving-into-home-energy-services-and-products)**

Image Credit:[ Richard Farnsworth: Flickr Creative Commons](https://www.flickr.com/photos/94616820@N08/8607959683/in/photolist-efhM1F-oqKHnj-e13z3A-e8QMy4-e8RfH8-as95nF-aBXkQ2-e7E3Ce-e7E3rc-e7E3vZ-e7E3yc-e7Lerj-fB9paE-c9CkMo-e13yVq-e8WU5h-e8WroJ-e8WxdJ-e8Wq8N-fGy3dm-dZWT3H-fi4Ltg-e8WU5A-dry3bG-ehB4gf-e4G8Fc-e7KHBL-)

*RP Siegel, author and inventor, shines a powerful light on numerous environmental and technological topics. He has been published in business and technical journals and has written three books. His third, co-authored with Roger Saillant, is Vapor Trails, an eco-thriller that is being adapted for the big screen. RP is a professional engineer – and a prolific inventor, with 50 patents, numerous awards, and several commercial products. He is president of Rain Mountain LLC and is an active environmental advocate in his hometown of Rochester, N.Y. In addition to Justmeans, he writes for Triple Pundit, ThomasNet News, and Energy Viewpoints, occasionally contributing to Mechanical Engineering, Strategy + Business, and Huffington Post. You can follow RP on Twitter, @RPSiegel.*



 

 

 

 

 

 

 

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