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 [Social Impact & Volunteering](/CSR-News/social-impact-volunteering)

 # Three Global Focus Areas Chosen for the H&M Conscious Foundation

 


 

 Oct 30, 2013 4:00 PM ET

  Campaign:  [H&M Conscious Foundation](/news/campaign/hm-conscious-foundation)  

October 30, 2013 /3BL Media/ - **For the past week H&M’s customers and employees have been given the chance to decide which three development issues the H&M Conscious Foundation should support over the coming years. The result of the voting process is now ready.**

“A lot of people in several countries have taken the chance to vote and we are very happy about that. This shows that there is a great commitment among our employees and customers. The three issues which received the most votes are Clean water, Education and Strengthening women”, says Karl-Johan Persson, CEO at H&M and board member of the H&M Conscious Foundation.

The H&M Conscious Foundation wants to thank everyone who visited the site and placed their vote to make a difference! Most visits were from Germany, Sweden and The Netherlands.

Now, the H&M Conscious Foundation will partner with three world-renowned organisations to globally address these three issues and promote many important initiatives in countries where H&M operates. These partnerships are expected to be in place at the beginning of next year. Additionally, the H&M Conscious Foundation will initiate local programs with other organizations related to the three selected issues in countries where H&M operates.

Follow the H&M Conscious Foundation’s future work and read more: [hm.com/consciousfoundation](http://www.hm.com/consciousfoundation).

**Background**

**Voting:** Everyone was able to vote at [makeadifference.hm.com](http://makeadifference.hm.com/) between 22-29 October.

**Five topics:** H&M employees and customers could vote for one of these five topics: Clean water, strengthening women, safeguarding natural resources, education and reduction of poverty through self-empowerment.  
  
**The experts that were consulted about which global challenges they find most immediate are:** *Archbishop Desmond Tutu* - Archbishop Emeritus of Cape Town, Nobel Peace Laureate and Honorary Elder, *Prof Jeffrey D. Sachs* – Director, Earth Institute, Columbia University and Special Advisor to United Nations Secretary-General on the Millennium Development Goals, *Ela Bhatt* - Founder of the Self-Employed Women’s Association (SEWA), Founder Chair of the Cooperative Bank of SEWA and member of The Elders, *Sir Richard Branson* - Founder and Chairman of the Virgin Group, *Prof Johan Rockström* - Professor in Environmental Science at Stockholm University and Director of Stockholm Resilience Centre, *Alek Wek* - Supermodel and member of the US Committee for Refugees’ Advisory Council, *José María Figueres Olsen* - Minister of State and elected President of Costa Rica (1994-1998) and President of Carbon War Room.

**Funding:** Thanks to the Stefan Persson family’s substantial donation of SEK 500 million in 2013, it is possible for the H&M Conscious Foundation to make real impact for people and communities.

The H&M Conscious Foundation is a non-profit global foundation initiated in connection with H&M’s 60th anniversary in 2007. The mission of the foundation is to reach beyond H&M´s value chain, and contribute to positive long-term change for people and communities where H&M operates. The foundation’s framework of support is based on the UN Millennium Development Goals. For further information, visit [www.hm.com/consciousfoundation](http://www.hm.com/consciousfoundation).



 

 

 

 

 

 

 

 [![](/sites/default/files/Clients/HM-logo_RGB_2008.JPG)](/profiles/hm)

 



 

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