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 [Events, Media & Communications](/CSR-News/events-media-communications)

 # Sunny Misser: A Visionary in the New Business Environment

 

##### When Sunil (Sunny) A. Misser joined AccountAbility to become its CEO, it was with the aim of filling a gap in the market that he had identified – the “One-Stop-Shop for all things Sustainability.”

 

 

 Jan 17, 2022 9:20 AM ET

  Campaign:  [AccountAbility CR Leaders Corner](/news/campaign/accountability-cr-leaders-corner)  ![Mr. Sunil (Sunny) A. Misser CEO of AccountAbility](/sites/default/files/styles/carousel_2x/public/images/3BL_CEO_Profile_Image_V2.jpg "Mr. Sunil (Sunny) A. Misser CEO of AccountAbility profiled in CFI.co") Mr. Sunil (Sunny) A. Misser CEO of AccountAbility profiled in CFI.co 

 

[Originally Published on CFI.co](https://cfi.co/menu/corporate/2022/01/sunny-misser-a-visionary-in-the-new-business-environment/).

Misser is very direct when it comes to defining today’s AccountAbility and its purpose.

*“We are not an advocacy platform or an activist forum – we are an expert ESG advisory firm that provides objective counsel to CEO’s and Boards on how to improve their business performance.”*

*“As a global consulting and standards firm, we focus on delivering practical, effective, and enduring results that enable our clients to succeed,”* he states.

*“In my 30 years in the consulting business, the awareness of Sustainability / ESG matters (risks and returns) in the C-Suite has never been higher. **Stakeholders are no longer satisfied with output measures – instead, they are very much focused on impact.***

*The CEO role itself is expanding far beyond the day-to-day running of the business. The ‘Tone at the Top’, therefore, needs to be genuine, informed and balanced in its response and consider the organization’s long-term viability.”*

Read the full article [here](https://cfi.co/menu/corporate/2022/01/sunny-misser-a-visionary-in-the-new-business-environment/).



 

 

 

 

 

 

 

 [![AccountAbility logo](/sites/default/files/Clients/aa_logo_2.png)](/profiles/accountability)

 



 

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