Upload up your best audio files and captions for your content Attached file *ctr\_ep40.mp3* with *mp3* extension available at *https://3blaws.s3.amazonaws.com/audio/ctr\_ep40.mp3* - link Copy Url - [ Share on twitter ](https://twitter.com/intent/tweet?text=PODCAST >> Project 7′s Tyler Merrick Discusses the Business of Running a Cause Business https://www.3blmedia.com/markdownify/node/33216?absolute=1&via=3blnews "link to 3 B L Media's Twitter") - [ Share on linkedin ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.3blmedia.com/markdownify/node/33216?absolute=1 "link to 3 B L Media's Linkedin") - [ Share on facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.3blmedia.com/markdownify/node/33216?absolute=1 "link to 3 B L Media's Facebook") - [ email Share via email ](mailto:?subject=PODCAST >> Project 7′s Tyler Merrick Discusses the Business of Running a Cause Business&body=ESG News from The Cause Marketing Forum https://www.3blmedia.com/markdownify/node/33216?absolute=1 "Share via email") [Events, Media & Communications](/CSR-News/events-media-communications) # PODCAST >> Project 7′s Tyler Merrick Discusses the Business of Running a Cause Business ##### Listen to an interview with a cause marketing startup success Jan 14, 2013 3:15 PM ET Campaign: [Cause Talk Radio Weekly Podcast](/news/campaign/cause-talk-radio-weekly-podcast) ![](https://3blaws.s3.amazonaws.com/styles/carousel_2x/s3/images/Cause%20Talk%20Radio_0.png) [Companies & Causes - the official blog of the Cause Marketing Forum](http://www.companiesandcauses.com/ctr/causetalk-radio-ep40-project-7%E2%80%B2s-tyler-merrick-discusses-the-business-of-running-a-cause-business/) An abundance of small, cause-branded products flood the market each year, most of which you'll never see again because they lack a solid business strategy. On this episode of Cause Talk Radio, [Project 7](http://www.project7.com/)'s Tyler Merrick talks about how their lifestyle giving brands have earned a place on the shelves of WalMart, Target and 7-Eleven. Hint: it took a LOT of sweat equity and persistence. Join [Megan](http://twitter.com/meganstrand) and [Joe](http://www.twitter.com/joewaters) for this inspiring conversation, particularly if you are, or dream of being, a cause-focused entrepreneur. [Don’t Miss an Episode! Subscribe to Cause Talk Radio in iTunes](https://itunes.apple.com/us/podcast/cause-talk-radio/id502974442)[! ](https://itunes.apple.com/us/podcast/cause-talk-radio/id502974442) [![](/sites/default/files/Clients/cause_marketing_logo.gif)](/profiles/cause-marketing-forum) ### More from The Cause Marketing Forum ###### [What HP, Groupon, DICK’s Sporting Goods and New Balance Have in Common](/news/what-hp-groupon-dicks-sporting-goods-and-new-balance-have-common) Nov 19, 2015 6:45 AM ET ###### [Canada’s Top Retailers Raising Funds and Consumer Engagement at the Till](/news/canadas-top-retailers-raising-funds-and-consumer-engagement-till) Oct 15, 2015 12:35 PM ET ###### [2015 Halo Awards Honor Efforts that Do Well by Doing Good](/news/2015-halo-awards-honor-efforts-do-well-doing-good) May 28, 2015 3:45 PM ET ###### [Meet America's Newest Checkout Charity Champions™](/news/meet-americas-newest-checkout-charity-championstm) May 28, 2015 3:30 PM ET ###### [From SXSW to CMF2015 >> A Video Message from the United Nations Foundation's Aaron Sherinian](/news/sxsw-cmf2015-video-message-united-nations-foundations-aaron-sherinian) Mar 24, 2015 2:00 PM ET ###### [Finalists Named in 2015 Cause Marketing Halo Awards](/news/finalists-named-2015-cause-marketing-halo-awards) Feb 3, 2015 6:30 AM ET ###### [CVS Health and United Nations Foundation Earn Top Honors for Cause Marketing Best Practices](/news/cvs-health-and-united-nations-foundation-earn-top-honors-cause-marketing-best-practices) Jan 6, 2015 6:45 AM ET ###### [Save 20% When You Pre-Register for 2015 Cause Marketing Forum](/news/save-20-when-you-pre-register-2015-cause-marketing-forum) Dec 17, 2014 10:35 AM ET