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 [Responsible Business & Employee Engagement](/CSR-News/responsible-business-employee-engagement)

 # P&G Releases Female-Focused Docs on Hulu

 

##### By Barry Levine

 

 

 May 2, 2019 3:20 PM ET

  Campaign:  [P&G | Equality & Inclusion](/news/campaign/pg-equality-inclusion)  ![](/sites/default/files/styles/carousel_2x/public/images/65aef8a5ad143547c274c833918c5e23.jpg) 

[Originally posted on Marketing Dive](https://www.marketingdive.com/news/pg-releases-female-focused-docs-on-hulu/553738/)

- Procter & Gamble (P&G) has released two short documentaries as part of its Queen Collective effort on Hulu, [Ad Age](https://adage.com/article/media/procter-gamble-makes-biggest-ask-yet-digital-media-civility/2164076) reports. The announcement of Hulu exclusivity was made on April 26 at the Tribeca Film Festival by P&G Chief Brand Officer Marc Pritchard.
- The Queen Collective is a partnership between P&G, Tribeca Studios and actress-producer Queen Latifah to "accelerate gender & racial equality" by backing films made by women. The first two films are "Ballet After Dark" and "If There Is Light."
- The films will not be interrupted by traditional ads, but were created with P&G brands in mind. While they are exclusive to Hulu, P&G has promoted the films on Twitter, Facebook and Instagram.

[Click to continue reading ](https://www.marketingdive.com/news/pg-releases-female-focused-docs-on-hulu/553738/)



 

 

 

 

 

 

 

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