- link Copy Url - [ Share on twitter ](https://twitter.com/intent/tweet?text=Mountain Equipment Co-Op Wants to Keep Canada Wild https://www.3blmedia.com/markdownify/node/29536?absolute=1&via=3blnews "link to 3 B L Media's Twitter") - [ Share on linkedin ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.3blmedia.com/markdownify/node/29536?absolute=1 "link to 3 B L Media's Linkedin") - [ Share on facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.3blmedia.com/markdownify/node/29536?absolute=1 "link to 3 B L Media's Facebook") - [ email Share via email ](mailto:?subject=Mountain Equipment Co-Op Wants to Keep Canada Wild&body=ESG News from Justmeans https://www.3blmedia.com/markdownify/node/29536?absolute=1 "Share via email") [Environment](/CSR-News/environment-0) # Mountain Equipment Co-Op Wants to Keep Canada Wild Aug 14, 2012 2:00 PM ET Campaign: [CSR Blogs](/news/campaign/csr-blogs) [Posted by Meirav Even Har](http://www.justmeans.com/Mountain-Equipment-Co-Op-Wants-Keep-Canada-Wild/55487.html) Canadian summers are marked by time spent outdoors. We are lucky to have a mostly uninhabited country with plentiful waters, mountains, forests and a national parks system that includes over 40 designated areas. Approximately 10% of Canada's "wild" is currently protected to ensure Canada's wildlife and native flora thrives with little to no human interference. For a company such as Mountain Equipment Co-op (MEC), helping preserve Canada's "wild" is part and parcel of doing business. It makes business sense and is rooted in its mission. MEC is a retail co-operative that sells outdoor gear, including clothing and accessories. It also provides services such as courses and equipment rentals. While sales and service are offered exclusively to members, a lifetime membership is only $5 Canadian. In line with its business, MEC's sustainability goal is to "promote a culture of recreation and activity in Canada; and increase conservation of ecologically and recreationally important places." \[1\] To fulfil its goals, MEC seeks to promote a healthy lifestyle for Canadians by helping conserve the outdoors and encourage more people to enjoy it.*The Big Wild* is a business- and NGO-led initiative that encourages activism to help achieve the goal of protecting Canada's public land and water forever. [**Click here to continue reading and comment**](http://www.justmeans.com/Mountain-Equipment-Co-Op-Wants-Keep-Canada-Wild/55487.html) Meirav Even-Har is a Justmeans staff blogger. She reports on Canadian CSR issues. Meirav is an independent sustainability consultant and writer working in Toronto, Canada. [![](/sites/default/files/Clients/JM%20PNG%201082x255.png)](/profiles/justmeans) ### More from Justmeans ###### [How Unchecked Climate Change Will Impact the US Economy](/news/how-unchecked-climate-change-will-impact-us-economy) Jul 19, 2017 9:30 AM ET ###### [​D​.light ​L​aunches ​A​ffordable ​S​olar ​Bundle ​Iin Nairobi](/news/d-light-l-aunches-ffordable-s-olar-bundle-iin-nairobi) Jul 12, 2017 10:00 AM ET ###### [New Business and Investment Trends Promise Healthy Disruption](/news/new-business-and-investment-trends-promise-healthy-disruption) May 17, 2017 9:30 AM ET ###### [Experts Forecast How to Succeed In Future Food and Beverage Sector](/news/experts-forecast-how-succeed-future-food-and-beverage-sector) May 8, 2017 9:00 AM ET ###### [NYS Energy Symposium Shows Determination and Direction](/news/nys-energy-symposium-shows-determination-and-direction) May 3, 2017 5:00 PM ET ###### [Ultimately Human: The Leaders and the Led](/news/ultimately-human-leaders-and-led) Nov 18, 2016 8:00 AM ET ###### [Off-grid Solar Sparks Energy Revolution in Africa](/news/grid-solar-sparks-energy-revolution-africa) Nov 16, 2016 8:00 AM ET ###### [Exclusive Interview with Michael Møller UN Under-Secretary-General, DG of the UN Office, Geneva](/news/exclusive-interview-michael-moller-un-under-secretary-general-dg-un-office-geneva) Nov 10, 2016 8:00 AM ET