- link Copy Url
- [  Share on twitter ](https://twitter.com/intent/tweet?text=How to Start Your Career in Corporate Social Responsibility https://www.3blmedia.com/markdownify/node/82974?absolute=1&via=3blnews "link to 3 B L Media's Twitter")
- [  Share on linkedin ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.3blmedia.com/markdownify/node/82974?absolute=1 "link to 3 B L Media's Linkedin")
- [  Share on facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.3blmedia.com/markdownify/node/82974?absolute=1 "link to 3 B L Media's Facebook")
- [ email Share via email ](mailto:?subject=How to Start Your Career in Corporate Social Responsibility&body=ESG News from Paramount https://www.3blmedia.com/markdownify/node/82974?absolute=1 "Share via email")
 
 

 [Responsible Business & Employee Engagement](/CSR-News/responsible-business-employee-engagement)

 # How to Start Your Career in Corporate Social Responsibility

 

##### by Jessica Pliska

 

 

 Jun 23, 2017 9:05 AM ET

  ![](https://3blaws.s3.amazonaws.com/styles/carousel_2x/s3/images/NnekaHeadshot.L2.jpg "Photo credit: Lisa Hancock") Photo credit: Lisa Hancock 

 

[Originally published by Forbes](https://www.forbes.com/sites/jessicapliska/2017/06/20/how-to-start-your-career-in-corporate-social-responsibility/#7f49bfd460e0)

As Director of Corporate Social Responsibility at Viacom’s BET Networks, Nneka Norville has the kind of job many people dream of. Every day she works to make a difference while building BET’s brand. It’s a job that involves strategy, creativity, interpersonal skills and generosity. I spoke to Nneka to learn how people can model their careers on hers.

**Jessica Pliska:** Let’s start at the beginning. What is corporate social responsibility?

**Nneka Norville:** Our employees and our audiences want us to be active members of our communities. It is my job to make those connections happen. I engage our consumers and our employees in initiatives that both create a better world and strengthen our core business.

At BET we leverage our brand equity for social good in a couple of ways. We’ve been deliberate about creating strategic partnerships with non-profit organizations, government agencies and private sector partners to help amplify pro-social efforts. We also provide charitable contributions as well as engage our employees through volunteer programs. It’s also important that we support all of the network’s on-air and digital series when pro-social themes arise, by advising on messaging, creating content, providing resources and building partnerships.

[**Click here to read the full interview >>>**](https://www.forbes.com/sites/jessicapliska/2017/06/20/how-to-start-your-career-in-corporate-social-responsibility/#7f49bfd460e0)



 

 

 

 

 

 

 

 [![Paramount logo](/sites/default/files/Clients/Paramount_Logo.jpeg)](/profiles/paramount)

 



 

### More from Paramount

###### [Connecting Purpose to Profession: How Paramount Employees Are Giving Back](/news/connecting-purpose-profession-how-paramount-employees-are-giving-back)

 Dec 18, 2025 12:20 PM ET

  



###### [Paramount Volunteers Join 9/11 Day for Meal Packing Service](/news/paramount-volunteers-join-911-day-meal-packing-service)

 Oct 16, 2025 9:00 AM ET

  



###### [Paramount’s Unlimited Potential Program Hosts an All-Star Line Up](/news/paramounts-unlimited-potential-program-hosts-all-star-line)

 Sep 19, 2025 12:00 PM ET

  



###### [Intern Impact Day at Paramount: Through an Intern’s Lens](/news/intern-impact-day-paramount-through-interns-lens)

 Aug 1, 2025 11:00 AM ET

  



###### [Paramount VetNet & Nickelodeon Host Drawing Workshop With the Wounded Warrior Project Featuring Artist & Marine Corps Veteran, Jeff Sornig](/news/paramount-vetnet-nickelodeon-host-drawing-workshop-wounded-warrior-project-featuring-artist)

 May 19, 2025 8:05 AM ET

  



###### [Paramount VetNet Coffee With Vets: Maurice P. Kerry of CBS’ Beyond The Gates](/news/paramount-vetnet-coffee-vets-maurice-p-kerry-cbs-beyond-gates)

 May 16, 2025 9:05 AM ET

  



###### [Paramount Wraps Up Earth Month With Hands-On Volunteering, Green Expos, and Creative Eco-Initiatives](/news/paramount-wraps-earth-month-hands-volunteering-green-expos-and-creative-eco-initiatives)

 May 12, 2025 10:00 AM ET

  



###### [Paramount VetNet Writes Letters of Gratitude for Service Members During Bring Your Kids To Work Day!](/news/paramount-vetnet-writes-letters-gratitude-service-members-during-bring-your-kids-work-day)

 May 8, 2025 1:30 PM ET