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 # Employees: Advocates of Your CSR Program?

 


 

 Apr 6, 2010 3:46 PM ET

  Campaign:  [Business Sustainability: Roles in the Organization Contributing to the CSR Vision](/news/campaign/business-sustainability-roles-organization-contributing-csr-vision)  

[Taiga Company Blog](http://blog.taigacompany.com/blog/taiga-company/0/0/employees-advocates-of-your-csr-program)

Most business leaders would agree that an organization’s strength is, in large part, based on its internal resources and the practices utilized to cultivate talent. When it comes to building a sustainable [business](http://blog.taigacompany.com/blog/taiga-company/0/0/does-reputation-matter) reputation, employees are just as critical, and who better to communicate the message than the internal business stakeholders who live the day-to-day operations.

Our professional consulting finds that highly effective organizations are doing more than simply attracting and retaining top eco-talent. Through continuous communication and employee engagement, companies are equipping their internal stakeholders with the information to communicate their business sustainability actions.

 

In a recent article, [The Role Your Current Employees Play in Attracting New Talent](http://cebviews.com/2010/02/the-role-your-current-employees-play-in-attracting-new-talent/), PCS describes the critical role employees play in communicating corporate actions. When attracting new talent, 80% of candidates view current employees as a credible source of information.

 

So what are your employees saying about your organization? 

[Click here to continue reading](http://blog.taigacompany.com/blog/taiga-company/0/0/employees-advocates-of-your-csr-program).

TAIGA5872



 

 

 

 

 

 

 

 [![](/sites/default/files/Clients/TaigaLogoFull_1.jpg)](/profiles/taiga-company)

 



 

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