- link Copy Url
- [  Share on twitter ](https://twitter.com/intent/tweet?text=Crown Holdings Supports Every Can Counts https://www.3blmedia.com/markdownify/node/1223586?absolute=1&via=3blnews "link to 3 B L Media's Twitter")
- [  Share on linkedin ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.3blmedia.com/markdownify/node/1223586?absolute=1 "link to 3 B L Media's Linkedin")
- [  Share on facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.3blmedia.com/markdownify/node/1223586?absolute=1 "link to 3 B L Media's Facebook")
- [ email Share via email ](mailto:?subject=Crown Holdings Supports Every Can Counts&body=ESG News from Crown Holdings, Inc. https://www.3blmedia.com/markdownify/node/1223586?absolute=1 "Share via email")
 
 

 [Environment](/CSR-News/environment-0)

 # Crown Holdings Supports Every Can Counts

 


 

 Jul 19, 2023 8:00 AM ET

  ![Veronique Curulla, board member of the Every Can Counts Executive Committee](/sites/default/files/styles/carousel_2x/public/images/can-recycling_crown_070623.jpeg) 

Preserving the environment and our oceans for future generations requires action today; that's why we are committed to supporting organizations like [Every Can Counts ](https://www.linkedin.com/company/everycancounts/)(ECC) in its ongoing efforts to combat landfill waste and minimize carbon footprints by successfully recapturing infinitely recyclable used beverage cans (UBCs).   
  
To bring awareness to the positive impacts of recycling, ECC has just executed its third International Recycling Tour, an inspiring event hosted across numerous European and Brazilian cities in which ambassadors collect UBCs directly from consumers in parks and busy urban areas. Amid this year's event, [Veronique Curulla](https://www.linkedin.com/in/ACoAAABH7voBfstSzZP_yXaFej-yQS1udr_ICjY), Marketing and Business Development Director in Crown's European Division and board member of the Every Can Counts Executive Committee, shares her perspective on the value ECC brings to industry sustainability initiatives and the importance of recycling.   
  
As we celebrate [\#WorldEnvironmentDay](https://www.linkedin.com/feed/hashtag/?keywords=worldenvironmentday&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A7071526286212378624) today and look ahead to [\#WorldOceansDay](https://www.linkedin.com/feed/hashtag/?keywords=worldoceansday&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A7071526286212378624) later this week, we encourage all of our followers to continue the momentum ECC has created with its widespread recycling attention and to [\#keepthecyclegoing](https://www.linkedin.com/feed/hashtag/?keywords=keepthecyclegoing&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A7071526286212378624) with the world's most sustainable beverage packaging.



 

 

 

 

 

 

 

 [![Crown Holdings Logo](/sites/default/files/Clients/csrwire/CrownHoldings_NewSite_Tile.png)](/profiles/crown-holdings-inc)

 



 

### More from Crown Holdings, Inc.

###### [World Environment Day 2025 - Crown Holdings Celebrates](/news/world-environment-day-2025-crown-holdings-celebrates)

 Nov 5, 2025 8:45 AM ET

  



###### [Crown Holdings 2024 Sustainability Report: From Our CEO](/news/crown-holdings-2024-sustainability-report-our-ceo)

 Oct 30, 2025 9:15 AM ET

  



###### [Crown Holdings Announces Science Based Targets Initiative (SBTi) Officially Validated the Company's New Net-zero Emissions Target](/news/crown-holdings-announces-science-based-targets-initiative-sbti-officially-validated-companys)

 Sep 16, 2025 9:25 AM ET

  



###### [Crown Holdings Recognized by Forbes As the Top Packaging Company on Track To Achieve Net-Zero Carbon Emissions](/news/crown-holdings-recognized-forbes-top-packaging-company-track-achieve-net-zero-carbon-emissions)

 Sep 3, 2025 9:50 AM ET

  



###### [Crown Holdings Announces “Built To Last” 2024 Sustainability Report, Underscoring Commitment to Future-Forward Progress](/news/crown-holdings-announces-built-last-2024-sustainability-report-underscoring-commitment-future)

 Aug 22, 2025 9:25 AM ET

  



###### [Crown Holdings 2023 Sustainability Report: Letter From Our Sustainability Lead](/news/crown-holdings-2023-sustainability-report-letter-our-sustainability-lead)

 Oct 1, 2024 8:55 AM ET

  



###### [Crown Holdings 2023 Sustainability Report: Letter From Our CEO](/news/crown-holdings-2023-sustainability-report-letter-our-ceo)

 Sep 17, 2024 8:50 AM ET

  



###### [Crown Holdings Secures New Aluminium Stewardship Initiative (ASI) Certifications](/news/crown-holdings-secures-new-aluminium-stewardship-initiative-asi-certifications)

 Aug 28, 2024 8:10 AM ET