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 [Events, Media & Communications](/CSR-News/events-media-communications)

 # From Cause Campaigns to Meaningful Movements

 

##### Purpose CEO Jeremy Heimans to Kick Off Conference with Powerful Keynote

 

 

 Apr 15, 2014 7:30 AM ET

  Campaign:  [2014 Cause Marketing Forum Annual Conference](/node/41486)  ![](https://3blaws.s3.amazonaws.com/videos/thumbnails/125401/thumbnail-125401_0003.png)

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One of the biggest challenges cause marketers face today (and one of the sector's biggest criticisms) is creating a program that pays long-term financial and social dividends...not just one-off campaigns.  
  
The very first keynote speaker at the [2014 Cause Marketing Forum Conference](http://www.causemarketingforum.com/cmf2014) will address this challenge head-on. **Purpose co-founder and CEO Jeremy Heimans** will focus on building large-scale movements, both with organizations and brands. Here's Jeremy with a bit more on what he'll be discussing at the conference:



 

 

 

 

 

 

 

 [![](/sites/default/files/Clients/cause_marketing_logo.gif)](/profiles/cause-marketing-forum)

 



 

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###### [From SXSW to CMF2015 >> A Video Message from the United Nations Foundation's Aaron Sherinian](/news/sxsw-cmf2015-video-message-united-nations-foundations-aaron-sherinian)

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###### [Finalists Named in 2015 Cause Marketing Halo Awards](/news/finalists-named-2015-cause-marketing-halo-awards)

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###### [Save 20% When You Pre-Register for 2015 Cause Marketing Forum](/news/save-20-when-you-pre-register-2015-cause-marketing-forum)

 Dec 17, 2014 10:35 AM ET