- link Copy Url - [ Share on twitter ](https://twitter.com/intent/tweet?text=Burton Snowboards & Mountain Dew Announce New Sustainability Partnership and Launch T-Shirts Made from Recycled Bottles https://www.3blmedia.com/markdownify/node/19180?absolute=1&via=3blnews "link to 3 B L Media's Twitter") - [ Share on linkedin ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.3blmedia.com/markdownify/node/19180?absolute=1 "link to 3 B L Media's Linkedin") - [ Share on facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.3blmedia.com/markdownify/node/19180?absolute=1 "link to 3 B L Media's Facebook") - [ email Share via email ](mailto:?subject=Burton Snowboards & Mountain Dew Announce New Sustainability Partnership and Launch T-Shirts Made from Recycled Bottles&body=ESG News from PepsiCo https://www.3blmedia.com/markdownify/node/19180?absolute=1 "Share via email") [Responsible Production & Consumption](/CSR-News/responsible-production-consumption-0) # Burton Snowboards & Mountain Dew Announce New Sustainability Partnership and Launch T-Shirts Made from Recycled Bottles Nov 30, 2011 8:30 AM ET Campaign: [PepsiCo Environmental Sustainability (Archived Campaign)](/news/campaign/pepsico-environmental-sustainability-archived-campaign) (3BL Media / theCSRfeed) Burlington, VT - November 30, 2011 - Burton Snowboards and Mountain Dew today announced a new partnership focused on improving sustainability in apparel and outerwear. Specifically, for the 2012 and 2013 product seasons, the two brands are working together to change the way outerwear and apparel are made, by creating sustainable fabrics out of recycled plastic bottles and implementing this material into key products within the Burton line. The first round of products from this partnership was released today and features a hand-crafted line of t-shirts made from 50% recycled plastic bottles and 50% organic cotton. Part of Burton's Green Mountain Project, which is a line of products created with an eco-influence, the limited edition Burton x Mountain Dew tees include three styles, 'Apparatus', 'Flake', and 'Chairway to Heaven'. Inspired by a Rube Goldberg drawing, the 'Apparatus' style features a drawing of an imaginary machine that is converting plastic bottles into recycled PET pellets, which are 'snowing' down into the shape of Burton's classic mountain logo. The 'Flake' model has a simple, bold hand-drawn snowflake with the word 'Burton' etched in the center. Finally, the 'Chairway to Heaven' tee features a drawing of an empty chairlift intended to depict the peace of the mountains and how much snowboarders depend on nature for their sport. Each t-shirt retails for $27, and the series is available beginning today exclusively at Burton US Flagship stores. [**To read the full article, click here.**](http://www.pepsico.com/PressRelease/Burton-Snowboards--Mountain-Dew-Announce-New-Sustainability-Partnership-and-Laun11162011.html) *About PepsiCo *PepsiCo offers the world's largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that generate more than $1 billion in annual retail sales each. Our main businesses -- Quaker, Tropicana, Gatorade, Frito-Lay, and Pepsi Cola -- also make hundreds of other enjoyable foods and beverages that are respected household names throughout the world. With net revenues of approximately $60 billion, PepsiCo's people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo's promise to provide a wide range of foods and beverages for local tastes; to find innovative ways to minimize our impact on the environment, including by conserving energy and water usage, and reducing packaging volume; to provide a great workplace for our associates; and to respect, support, and invest in the local communities where we operate. For more information, please visit* [www.pepsico.com](http://www.pepsico.com/)*.* PEPSI19180 [![PepsiCo](/sites/default/files/Clients/pepsico_logo.jpg)](/profiles/pepsico) ### More from PepsiCo ###### [PepsiCo Announces New Innovations and Partnerships to Celebrate World Water Day](/news/pepsico-announces-new-innovations-and-partnerships-celebrate-world-water-day) Mar 22, 2022 12:05 PM ET ###### [PepsiCo and N-Drip Partner to Provide Water-saving, Crop-enhancing Benefits to Farmers Around the World](/news/pepsico-and-n-drip-partner-provide-water-saving-crop-enhancing-benefits-farmers-around-world) Mar 16, 2022 11:15 AM ET ###### [PepsiCo Awards $1.2 Million Grant to the Guadalupe-Blanco River Authority to Replace Infrastructure and Eliminate Loss of Water Supply in the Guadalupe River and San Antonio River Basins](/news/pepsico-awards-12-million-grant-guadalupe-blanco-river-authority-replace-infrastructure-and) Jan 31, 2022 11:40 AM ET ###### [PepsiCo Beverages North America Invests $35 Million to Help Close Gap in Recycling Access Through Investment in Closed Loop Local Recycling Fund](/news/pepsico-beverages-north-america-invests-35-million-help-close-gap-recycling-access-through) Jan 24, 2022 10:45 AM ET ###### [PepsiCo-Unilever Soil Health Innovation Project Takes Top Honor at Field to Market's 2021 Sustainability Leadership Awards](/news/pepsico-unilever-soil-health-innovation-project-takes-top-honor-field-markets-2021) Nov 17, 2021 1:30 PM ET ###### [PepsiCo Announces Strategic End-to-End Transformation: pep+ (PepsiCo Positive)](/news/pepsico-announces-strategic-end-end-transformation-pep-pepsico-positive) Sep 15, 2021 8:45 AM ET ###### [PepsiCo Announces "Net Water Positive" Commitment](/news/pepsico-announces-net-water-positive-commitment) Aug 18, 2021 7:45 PM ET ###### [PepsiCo 2020 Sustainability Report Showcases Progress Towards a More Sustainable Food System](/news/pepsico-2020-sustainability-report-showcases-progress-towards-more-sustainable-food-system) Jun 29, 2021 7:10 PM ET