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 [Events, Media & Communications](/CSR-News/events-media-communications)

 # Building an Active Social Tie to the Local Community

 

##### Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company

 

 

 Aug 8, 2012 12:00 PM ET

  ![](https://3blaws.s3.amazonaws.com/styles/carousel_2x/s3/images/julie%20024a_70.jpg "Julie Urlaub, Founder and Managing Partner of Taiga Company") Julie Urlaub, Founder and Managing Partner of Taiga Company 

 

[Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company](http://blog.taigacompany.com/blog/sustainability-business-life-environment/building-an-active-social-tie-to-the-local-community)

“When we think of businesses acting in the community, several images may come to mind: fundraising in the office for a charity, colleagues getting active with a day out volunteering or pro-bono services, or maybe a product line that ties sales to giving something to those in need. Increasingly, however, today’s corporate leaders think their social action should become less about giving and more about acting.”

 

This lead-in to the recent Fast CoExist post, Can Businesses Actually Make The World Better While Making Money, spotlights an evolving trend in today’s business. More and more business sustainability leaders are beginning to realize that charity is not enough. Corporate stakeholders want to see real outreach in the form of engagement and action. [**Click here to continue reading, Building an Active Social Tie to the Local Community**](http://blog.taigacompany.com/blog/sustainability-business-life-environment/building-an-active-social-tie-to-the-local-community)

*Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped [Taiga Company's](http://www.TaigaCompany.com) vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".*



 

 

 

 

 

 

 

 [![](/sites/default/files/Clients/TaigaLogoFull_1.jpg)](/profiles/taiga-company)

 



 

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