Mar 10, 2011 12:00 PM ET -
Happily for society, giving back is more important now than ever; the corollary is that people have greater expectations of companies to help them give back, both as consumers and as employees. A growing number of companies, aware of the link between workplace giving and employee engagement, have a heightened interest in employee giving programs. Despite this increased demand, the employee element of corporate giving often lags in attention and innovation behind the focus given to the community and consumer-facing aspects of corporate philanthropy.
In Part 1 of this article, we look at three common challenges of current workplace giving programs (Part 2 features the remaining seven sins!) .
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