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 [Green Infrastructure](/CSR-News/green-infrastructure)

 # This 18-mile Stretch of Georgia Highway Is a Living Laboratory for Clean Energy

 

##### The Ray is a rural testing ground for cutting-edge tech

 

 

 Mar 2, 2018 1:15 PM ET

  Campaign:  [The Ray](/news/campaign/ray)  ![](/sites/default/files/videos/thumbnails/330601/thumbnail-330601_0004.png)

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[Originally published by Popular Science](https://www.popsci.com/georgia-highway-ray-clean-energy)

By Jeremy Deaton

It’s not often that captains of industry have epiphanies about [climate change](https://www.popsci.com/how-we-know-that-climate-change-is-happening). So it was remarkable when, after reading *[The Ecology of Commerce](https://www.amazon.com/Ecology-Commerce-Revised-Declaration-Sustainability/dp/0061252794)* in 1994, carpet manufacturer Ray Anderson set out to clean up his petroleum-intensive operation and succeeded in cutting net carbon emissions by more than 80 percent. Dubbed “America’s Greenest CEO,” Anderson dedicated his twilight years to proving that businesses could turn a profit without “digging up the earth and converting it to pollution.”

[Read the Full Blog on Popular Science.](https://www.popsci.com/georgia-highway-ray-clean-energy)



 

 

 

 

 

 

 

 [![](/sites/default/files/Clients/Screen_Shot_2014-11-05_at_3.00.07_PM.png)](/profiles/ray-c-anderson-foundation)

 



 

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