3BL Blog

By Nancy Meyer

The healthcare sector spends millions of dollars on advertising, but how much of what is being communicated is really being understood?

When one considers that as many as half of all American adults have limited literacy skills and even more—as many as 9 out of 10—have limited health literacy skills, the issue becomes more acute. Numerous studies document a mismatch between patient reading skills and the readability level of health materials.

When the vast...

By Stephen Heiser

Never confuse short-cuts (which maximize efficiency) with cutting corners (which is laziness that jeopardizes information integrity and increases risk).

When working with information systems, and just about everything else, there is a natural human desire to get more done with less effort. Some call this working smarter not harder. Others call it maximizing efficiency. I call it going to work every day in the real world.

Sure, some people are perfectionists who focus on every detail with...

By Nancy Meyer

Developing a successful social media strategy isn’t rocket science, but some lessons learned from NASA’s Jet Propulsion Laboratory (JPL) illustrate it just takes some thought and planning.

JPL leads the $2.5 billion Mars Science Laboratory mission, which dropped the 1-ton Curiosity rover on the Red Planet’s surface Aug. 5. It’s an institution of 5,000 people studying theories and science often too complicated to pronounce, making it all the more impressive that its inventive social media team managed to...

By Patrick Davis

There is an enormous amount of energy among people and organizations that recognize the need for a global economic transformation. Both here in the US and across the world, wealth distribution is as disproportionate as it has ever been. (Check out this interactive Poverty Index over Time tool on UnSectored)

Our existing economic legal framework continues to...