Staying ahead of the curve and in the know isn’t optional for world-class marketers. It’s the reason brain trusts like the Cause Marketing Forum fill massive hotel ball rooms with corporate CMOs, nonprofits and communicators eager to create the next movement that awes consumers and changes the world for the better.
In the traditional realm of social responsibility, few brands connect business with social impact better than JetBlue.
“Inspiring humanity goes a long way. Whether it’s donations or volunteer hours, we strive to make sure it all counts,” Mike Elliott, JetBlue’s...