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Ethical Goods's blog

Dragons Den Winner Inspired to Launch CRM Partnership With CLIC Sargent by Eight Year Old with Cancer

ETHICAL GOODS 

Content&Calm, the award-winning children’s travel product brand has announced a three-year partnership with CLIC Sargent, the UK’s leading cancer charity for children and young people in an innovative cause-related marketing partnership masterminded by Ethical Goods.

Solvej Biddle, CEO of Content&Calm, was inspired to choose CLIC Sargent from a selection of charities after meeting eight-year old Joseph Piggott, who won a competition run by Content&Calm in 2012 to...

  • Read more about Dragons Den Winner Inspired to Launch CRM Partnership With CLIC Sargent by Eight Year Old with Cancer

Pharmaceuticals & the Poor

"Just another corporate easing their conscience & buying charity silence?”

May 10, 2013. London, United Kingdom.

One of the world’s biggest pharmaceutical companies and a global charity has announced a 5 year partnership worth more than £15 million. The two organisations are seemingly unlikely partners, given that Save the Children was one of a number of organisations who have campaigned heavily against GSK in recent...

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Will the latest Bangladesh fatalities finally bring change to unethical supply chains?

“Life is Cheap.”

April 25, 2013. London, United Kingdom. Yet another horrific incident has occurred in Bangladesh. This time a factory collapse has killed 161 people and injured hundreds more. The building housed a number of garment factories that have become sadly typical of industry in Bangladesh. Sadly typical because the workers are extremely low paid and often work in extremely poor and unsafe conditions. So why haven’t the previous disasters, like the Tazreen factory fire last November that killed 112 people and injured a further 200, had...

  • Read more about Will the latest Bangladesh fatalities finally bring change to unethical supply chains?
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