WEBINAR 11/15: Cause Marketing on Facebook: Truths, Tips and Trends from Pioneers

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WEBINAR 11/15: Cause Marketing on Facebook: Truths, Tips and Trends from Pioneers

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Wednesday, November 9, 2011 - 12:30pm

CAMPAIGN: Cause Marketing Masters Series

CONTENT: Press Release

(3BL Media / theCSRfeed) November 9, 2011 - As the 800-pound gorilla of social media, companies and nonprofit organizations have flocked to Facebook to engage consumers with mixed success. The specialized area of corporate-nonprofit partnerships (or cause marketing) is no exception.
On November 15 via an exclusive webinar, several pioneers of cause marketing on Facebook (Margaret Morey Reuner of Timberland and Carie Lewis of the Humane Society of the United States) will reveal the tips and tactics they’ve used for success in this medium and answer participant questions.  Based on a groundbreaking whitepaper from the Cause Marketing Forum, this webinar will also be recorded and made available to registered attendees.
In this 60-minute webinar, you will learn about:
  • The tremendous potential - and big challenges - Facebook presents for cause marketers

  • Creative engagement strategies that encourage sharing

  • Facebook's evolution and where it's headed

  • The critical need for clear, measurable objectives and how to set them

  • What it takes to craft a successful partnership on Facebook

  • Must-have communication tools for success

In addition, you’ll receive:
  • A FREE download of the whitepaper:  Cause Marketing on Facebook:  Truths, Tips and Trends from Pioneers.

  • Unlimited access to the webinar recording

  • An opportunity to ask questions of the presenters (live sessions only)

  • A downloadable copy of the PowerPoint presentation

For more information, contact info@causemarketingforum.com
Check out other upcoming webinars or browse our archive of recorded cause marketing courses, available on demand, 24/7.
Want to stay up to speed on all things cause marketing? Be sure to visit our newly redesigned website, subscribe to Cause Update, join our LinkedIn Group and follow us on Twitter.

***Save the date for the ultimate cause marketing conference of the year – CMF12 | May 30-31, 2012 | Chicago, IL *** 



Megan Strand
Cause Marketing Forum