Viacom Celebrates its Annual Global Day of Giving Back

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Viacom Celebrates its Annual Global Day of Giving Back

by Alex Rindler

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Thousands of @Viacom employees celebrate #ViacommunityDay, its annual global day of giving back http://bit.ly/2HLGqTz #CSR
Friday, April 20, 2018 - 11:45am

CONTENT: Blog

Today, thousands of employees across Viacom and its brands pause from their work week and join together to make a difference in our communities around the world. Viacommunity Day 2018, now in its 22nd year, puts the full weight of the company behind social causes through volunteerism led in partnership with non-profit and civic advocates.

With employees in 25 countries participating, it’s a truly global tradition, underscored by this year’s theme of All Good All Around.

To celebrate Viacommunity Day, employees will take part in a wide variety of charitable activities, from educating young people and providing professional legal guidance to beautifying public spaces and assisting those in need, among other acts of giving. Viacom and its partners have organized more than 125 projects worldwide.

“Viacommunity Day brings out the very best of our organization to help better the communities where we live and work, and to make a positive impact for the many audiences we serve,” said Viacom President and CEO, Bob Bakish. “It’s one of my favorite Viacom traditions – one that I look forward to every year –  and it embodies the values that define our culture in a truly meaningful way.”

To get updates about Viacommunity Day 2018, follow #ViacommunityDay on Twitter and Instagram.

Here are some examples of Viacommunity Day projects occurring across the company this year:

  • Argentina – Telefe employees will assist home for seniors Portal de Vida and non-profit Desde tu Lugar to plant vegetable gardens, paint and refurbish homes and provide company and entertainment for residents.
  • Sydney, Australia – VIMN will contribute to a range of projects, preparing meals and birthing kits, assisting in fundraising efforts for AIDS and HIV research, and focusing on bush regeneration within Middle Head National Park.
  • Los Angeles, California – Volunteers from Paramount Pictures have partnered with Chrysalis, a non-profit organization working in support of low-income and homeless individuals, to conduct job mock interviews and provide other employment skills training.
  • Budapest, Hungary – Viacom has teamed up with the The Pető Institute, a therapy center for children with cerebral palsy, to beautify their living space and assemble care packages for patients.
  • Toyko, Japan – Our team will be working to translate Japanese picture books to be sent to children in refugee camps.
  • New York, New York – Viacom will join community leaders and residents of City Island in the Bronx on a series of restoration projects to refurbish its downtown and rekindle the Island’s rich nautical history, in partnership with the City Island Nautical Museum.
  • Nashville, Tennessee – The CMT office is engaging with a number of community groups, including the Oasis Center, the Nashville Food Project and the Nashville Humane Association. Employees will provide assistance to at-risk homeless youth and animal care, among other activities.

About Viacom

Viacom is home to premier global media brands that create compelling entertainment content - including television programs, motion pictures, short-form content, games, consumer products, podcasts, live events and social media experiences - for audiences in 183 countries. Viacom's media networks, including Nickelodeon, Nick Jr., MTV, BET, Comedy Central, Paramount Network, VH1, TV Land, CMT, Logo, Channel 5 (UK), Telefe (Argentina), Colors (India) and Paramount Channel, reach approximately 4.3 billion cumulative television subscribers worldwide. Paramount Pictures is a major global producer and distributor of filmed entertainment. Paramount Television develops, finances and produces original programming for television and digital platforms. 

For more information about Viacom and its businesses, visit www.viacom.com. Keep up with Viacom news by following Viacom's blog at blog.viacom.com and Twitter feed at www.twitter.com/viacom.

About Viacommunity​

Viacommunity is the global umbrella covering all of Viacom’s social impact and purpose-driven initiatives. By leveraging Viacom’s culture of creativity, Viacommunity offers programs that empower, engage and inspire our employees, audiences and company to make a difference in the global communities we serve.

Learn more about Viacommunity here.