The Ultimate Expression of Acting With Purpose

The Ultimate Expression of Acting With Purpose

Without intent, there is no reason to build.
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Multimedia from this Release

Green Builder Media President, Ron Jones

Green Builder Media

VISION House at Mariposa Meadows rendering

Thursday, June 11, 2015 - 10:00am

CAMPAIGN: VISION House at Mariposa Meadows


PERHAPS IT HAS JUST been on my mind, rattling around in the subconscious and peeking out of the corners as if to tease me, or maybe I’m just imagining it, but it seems that the term (and the meaning of) purpose keeps popping up lately. It could be the result of the change of the seasons, apparent in the lengthening of the days and the almost imperceptible transition from the colors and tones of winter—white, brown and gray—to the pale greens and brightening blues as spring careens toward summer.

Winter is slow to leave the high country. While people in most places have long since traded warm coats for shorts and tees, snug shelter for sunlit open spaces, stick-to-the-ribs comfort food for backyard burgers and spring greens, the late storms of the season have made some of us wait, forcing us to reluctantly embrace patience and to contemplate this notion of purpose.

When we loaded the trucks and headed down the mountain for the final time last November, marking the end of our building season for the year, the concept of purpose, though present, was largely in the background. Our urgency then was on making sure our project was secure for those many weeks of silence ahead. But the long months of waiting to get back on the job, of longing to keep making progress, of gazing up at the high peaks cloaked in white, provided lots of mental space to fill and inevitably led to the question of why: what is the purpose? -


CATEGORY: Environment