Social Innovation: 60 to 90 percent of the UK's Electricity Could Come from Renewable Energy

How the UK has the opporutnity to lead the world in renewable energy use
Oct 27, 2011 3:02 PM ET
Campaign: CSR Blogs

Posted by Sangeeta Haindl

A new report released by the WWF this month states that the UK could be primarily powered by a safe and stable supply of renewable energy by 2030 and social innovation ideas without the need for new nuclear power stations. The UK has an opportunity to become a world leader in clean, renewable energy. The country is at a crossroads and needs to make choices which will determine whether it will continue depending on carbon fossil fuel power generation and risky nuclear power.

Between 60 and 90 percent of the nation's electricity could come from social innovation ideas of harnessing wind, solar, tidal and other sustainable sources, with the rest supplied via an international super grid and gas power stations. David Nussbaum, CEO of the WWF says, "It shows that a clean, renewable energy future really is within our grasp. Failure to commit to a high-renewable future would leave us facing the prospect of dangerous levels of climate change and high energy prices". The report has been welcomed by a host of businesses.

The rising cost of energy bills has become a major UK political issue as the Conservative Party has high social innovation ambition; it wants to be the greenest government ever. The WWF report says that backing renewable would create hundreds of thousands of jobs and new economic growth.

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Sangeeta Haindl is a staff writer for Justmeans on Social Enterprise. When not writing for Justmeans, she wear another hat as a PR professional. Over the years she has worked with high-profile organisations within the public, not-for-profit and corporate sectors; and won awards from her industry. She now runs her own UK consultancy, Serendipity PR & Media; She is a firm believer in the power of serendipity for business and that social media is shaping the way we live our lives and do business. She is a self-described Spiritual Entrepreneur, Conscious Explorer and Futurist.