Small Business Jumping over Hurdles to Go Green

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Oct 25, 2012 8:00 AM ET
Julie Urlaub, Founder and Managing Partner of Taiga Company

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company

Small businesses are arguably more affected by the financial pressures and resource constraints in responding to dramatic changes in the market.  For many of these organizations, just weathering the storm is often the immediate goal.  For small business taking proactive sustainability actions, the opportunity to grow becomes much more visible.     In a recent conversation with a prospective small business client, we discussed the expansive opportunity to expand and grow their business as a sustainable business and product supplier.  Drilling past the surface, we discovered some of the common obstacles keeping this organization, like many others, from aggressively pursuing the numerous benefits of a long-term business sustainability plan.  In this case, the value had already been defined and the opportunity rests in how to address some common small business challenges.   •    How much is it going to cost us?   •    Can we get the financing to make capital improvements?   •    Where are we going to find the available resources required?  

•    How is this going to affect our current operations?

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Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".